The Iconic Podcast

Leading with Intention as a Thriving Content Creator with Micah Enriquez

The Iconic Podcast | Jennifer Szpigiel Episode 343

Turning creativity into a business takes more than talent. It takes leadership, intention, and heart. In this episode of the Iconic Podcast, Jen welcomes Micah Enriquez, the vibrant creator behind Make It With Micah, whose uplifting videos bring peace, humor, and beauty into millions of homes.

Micah shares how she grew her platform with purpose, consistency, and generosity while staying true to who she is and why she started. From going viral for her cleaning videos to securing brand partnerships that truly align, her journey proves that success comes from leading yourself first and creating from the heart.

Together, Jen and Micah pull back the curtain on content creation, monetization, and brand collaborations. Micah offers tactical strategies any aspiring creator can start using today and shares the mindset shifts that have kept her grounded in an ever-changing digital space. You will hear how she deals with trolls, why she believes in sharing openly, and the single principle that can transform your path as a creator.

Whether you want to grow your audience, pitch to brands, or feel inspired by a woman carving her own path, this conversation will give you the tools and encouragement to start and keep going.

In this episode, you will hear:

• How Micah built her platform through daily consistency and intentional content
• The art of pitching to brands even with a small following
• Why she refuses to gatekeep and how generosity fuels her success
• Navigating trolls, criticism, and the pressures of influencer culture
• The most important advice she has for women ready to create and lead online

Connect with Micah:

• Instagram: @makeitwithmicah
• TikTok: @makeitwithmicah


Connect with Jen: