ICONIC Magazine®
ICONIC Magazine® is the essential interview series for female founders and women in business who want the real story behind building something extraordinary.
Hosted by Jennifer Leigh, Editor-in-Chief of Iconic Magazine®, a global media platform reaching women in over 60 countries across business, entrepreneurship, fashion, and culture, each season features extraordinary women who have built iconic lives and businesses on their own terms.
These are conversations that go beyond the highlight reel: the leadership decisions, the moments that tested them, the lessons learned the hard way, and the wisdom they wish someone had shared at the beginning.
ICONIC is for ambitious women building something meaningful who want to learn from founders and industry leaders who have already walked the path.
New episodes every Monday.
Follow ICONIC so you never miss a conversation that matters.
ICONIC is a production of Iconic Magazine®, the global women’s media platform founded by Jennifer Leigh, Editor-in-Chief and creative director with over 20 years of experience building iconic brands for women who refuse to build ordinary lives.
Read Iconic Magazine®: becomingiconic.co/magazine
Join House of Her: becomingiconic.co/houseofher
Watch on YouTube: youtube.com/@theICONICmagazine
Follow on Instagram: instagram.com/iconicmagazine__
ICONIC Magazine®
The Summer Edit - The Invisible Brand Problem
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
This week on The Summer Edit, Jen Szpigiel reveals the four foundational V’s of branding, a framework she’s used over 25 years to build successful, standout brands across multiple industries. If you’ve ever wondered why your beautiful branding isn’t translating into real results, this episode uncovers the missing pieces.
More than just pretty visuals, a powerful brand is built on vibe, voice, visibility, and visuals and when those align, your business becomes magnetic. Jen breaks down each of these and shows you how to audit and align your brand this week for tangible growth.
IN THIS EPISODE, YOU’LL LEARN:
- Why beautiful branding isn’t enough if there’s no substance behind it
- The true meaning of vibe and how your energy, tone, and leadership style shape your brand’s presence
- How to master your voice and messaging so people actually feel and follow you
- The importance of visibility across multiple platforms, not just Instagram
- What to do if your visuals and messaging feel disconnected
- Why branding and marketing must come before sales, not after
Learn more about Articulate
Connect with Jen:
• Read Iconic Magazine®: becomingiconic.co/magazine
• Join House of Her, our exclusive membership community: becomingiconic.co/houseofher
• Watch on YouTube: @theICONICmagazine
• Follow on Instagram: @iconicmagazine__