The Iconic Podcast
Join Jen Szpigiel, CEO and Editor in Chief of Becoming Iconic and Iconic Magazine weekly as she interviews industry moguls to provide you with the inspiration, insights and lessons for how to grow an iconic life and business for yourself.
Each episode will feature actionable steps, expert advice and personal stories to support you to spark, grow and scale your business as an entrepreneur.
This podcast is for the visionary leaders who are committed to creating their legacy, pursuing their dreams and achieving their goals beyond their current circumstance.
The Iconic Podcast sets itself apart through Jen’s unparalleled interview style, genuine curiosity and commitment to having women rise to their potential.
Formally known as the Becoming Iconic Podcast, this new iteration is dedicated to providing you with the most potent and powerful conversations with those who have overcome, prevailed and built their lives and businesses into the incredible success we see today.
Subscribe now and leave a review to be a part of this Iconic movement. Don’t forget to also check out this month’s magazine where we deep dive with the guests who are interviewed here.
The Iconic Podcast
The Summer Edit - The Invisible Brand Problem
This week on The Summer Edit, Jen Szpigiel reveals the four foundational V’s of branding, a framework she’s used over 25 years to build successful, standout brands across multiple industries. If you’ve ever wondered why your beautiful branding isn’t translating into real results, this episode uncovers the missing pieces.
More than just pretty visuals, a powerful brand is built on vibe, voice, visibility, and visuals and when those align, your business becomes magnetic. Jen breaks down each of these and shows you how to audit and align your brand this week for tangible growth.
IN THIS EPISODE, YOU’LL LEARN:
- Why beautiful branding isn’t enough if there’s no substance behind it
- The true meaning of vibe and how your energy, tone, and leadership style shape your brand’s presence
- How to master your voice and messaging so people actually feel and follow you
- The importance of visibility across multiple platforms, not just Instagram
- What to do if your visuals and messaging feel disconnected
- Why branding and marketing must come before sales, not after
Learn more about Articulate
Connect with Jen:
- Read the magazine here: @iconicmagazine__
- Hang out with Jen here: @becomingiconic
- See all your resources here: www.becomingiconic.co