The Iconic Podcast

From Spark to Spotlight: The Truth Behind the Iconic Magazine Launch Party

The Iconic Podcast | Jennifer Szpigiel

Recorded straight from the car post-event (yes, really!), this raw and real episode captures the emotion, energy, and behind-the-scenes truth of Becoming Iconic’s very first magazine launch party. Jen shares the story behind moving from a monthly to quarterly magazine, the divine vision behind intimate luxury events, and the unexpected 17 million+ press impressions that followed.

It’s a celebration, a reflection, and a challenge to you—what are you holding back that needs to be birthed?

On Today’s Episode: 

  • The real reason behind moving to quarterly magazine issues (and why it’s actually more iconic)
  • How an intimate, high-touch dinner became the catalyst for brand partnerships and deeper sisterhood
  • Why less is more when it comes to building meaningful, luxurious brand experiences
  • The importance of trusting a vision—even when it makes no sense on paper
  • The story of how a question in 2022 sparked a multi-million-impression brand legacy
  • A behind-the-scenes look at an editor-in-chief journey with zero investors and all heart


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